A few days ago, I had finally gotten myself the 50th subscriber to my marketing newsletter.

It sure feels good to know that I’ve come a long way from a newbie network marketer getting his ass kicked from all directions by prospects, friends, relatives, uplines and downlines, to a somewhat successful marketer and coach who’s proficient in copywriting, search engine optimisation, and social media.

I don’t take all of these for granted, and I owe them to my laziness.

“I choose a lazy person to do a hard job. Because a lazy person will find an easy way to do it.”  ― Bill Gates
“I choose a lazy person to do a hard job. Because a lazy person will find an easy way to do it.” ― Bill Gates

Over the years as I’ve been mingling with other successful marketers, I had noticed one common trait all of us possess to some degree – laziness.

The kind of laziness I’m mentioning right here is different. The first kind of laziness is where one sits on a couch all day and does nothing.

The second kind of laziness, which by the way I’ll encourage you to have, is the willingness to do whatever it takes in order to be able achieve maximum results with minimal effort. In fact, this is nothing new, and has been the main source of motivation behind all major innovations since man walked the earth. Simply consider the invention of the wheel, using animals and machinery in farming, and air travel.

I had started out as a traditional network marketer with an MLM company in Singapore. This meant that I used to spend hours calling friends and relatives to pitch them my products and business opportunity, arranging appointments with under-qualified, disinterested prospects who sometimes do not show up, and unnecessarily spending a ton of money on poor quality leads.

Just like you, I certainly did not decide to be my own boss only to end up spending more time working and earning less that I would at a regular job. Which is why it is very important that you think like the 2nd type of lazy person that I’ve mentioned.

I started looking for ways to increase the chance of people buying my products and joining my business, researched methods of finding only the most qualified prospects and the highest quality leads for the lowest cost possible.

My search for answers has lead me to learn about business and marketing principles from Magnetic Sponsoring, which helped me to quit chasing after under-qualified prospects and instead, attract highly qualified and eager prospects and generate my own qualified MLM leads using the internet.

I had also started this blog to share valuable information and marketing tips with my team. Not only does it save me time by taking over most of the marketing training. It has also become a powerful lead generation tool.

If you’re lazy like me and would like to achieve maximum results with minimal effort, its time you start discovering the closely guarded tricks to:

  • generate your own red hot, qualified leads ready to sign up
  • filter out the time-wasters and attract only eager prospects
  • speak only to customers who already want to buy what you are selling
  • own a system customised for you to train your downlines 24/7 and boost your team’s conversion and sales

Enter your name and contact information in my newsletter subscription form, and you’ll receive my shortcut to marketing success.

“I choose a lazy person to do a hard job. Because a lazy person will find an easy way to do it.” -Bill Gates


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